Understand the Reasons Each Person Fail the CPA Exam

To help candidates pass the CPA exams, we must first understand why they are failing. There are many reasons for failure, and diagnosing the problem is crucial. Just as we wouldn’t prescribe medication without a proper diagnosis, we should understand the candidates’ challenges in order to offer better solutions.

Too often, we focus on selling rather than on the people. The emphasis has been more on the product than on the people (individuals themselves), with the belief that using a particular product guarantees success. This is not a critique of CPA prep products but rather a shift in focus back to the people. Each student who successfully completed all parts of the CPA Exam in the features last week, used a different product. While a good product helps, stop placing more faith in the product than in yourself.

At CPA Exam Coach, we receive hundreds of questions, including:

What is the pass rate?
Some say a teacher is only as good as their students. But what defines a great teacher or coach? Among many things, it’s someone who understands and elevates their students.
Which product is best?
As mentioned earlier, “While the product helps, stop believing more in the product than in yourself.” It’s not necessarily the product that determines success or failure, but rather how you use it. We can discuss this in more detail another time.
What is the guarantee that if I take your course, I will pass?
Skepticism and doubt are natural, especially for those who have invested significant time and money in this journey. I’ve seen the slogan “Success Guaranteed,” but real success depends on effort, strategy, and mindset.

Around 2018–2019, we started focusing on candidates who repeatedly failed the exam. You likely know them, they work with you, they are your friends, etc. You can help by simply referring them to us. We love challenges and solving problems. If you’ve been trying the same approach repeatedly without success, it’s time for a change. See our annual class schedule.

March 18, 2025 | CPA Exam Strategy | 0 Comments |

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Last updated: January 28, 2024

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